I'm more interested in music in surround sound.....Read This (the whole article is
here )
“Surround audio is very important for the future of the industry,� stresses Craig Eggers, director, consumer electronics technology marketing for Dolby. “From the Dolby perspective, we've seen surround sound migrate from the cinema to the home theater, and it now has also migrated to the PC platform; it's become extremely important in the gaming community. About 70 percent of the top games out there are encoded with Dolby surround sound, and there are more and more people who are using that as their entry to surround audio. And then the car is the next stop.�
Nearly everyone seems to agree that the future of surround audio lies not in the sale of home systems, but in cars.
“My first thought after I heard DVD-Audio was, ‘God, I've got to get this in the car!’� Eggers says with a chuckle. “We believe that the car is a natural environment for Dolby technologies. And quite frankly, when you look at the demographic that's really into souping up their cars, multichannel surround sound — particularly DVD-Audio — really offers that crowd a chance to get away from the boom-boom-boom and to get into something that's an extremely compelling experience. And that's just the leading edge of the movement. Once the systems start going in cars and people hear it, it's going to change the way they listen to music.�